Desenvolvimento de aplicativos
Os aplicativos são extremamente flexÃveis e podem adicionar rapidamente muitos recursos novos à s suas telas.
Embora o OnSign TV ofereça uma estrutura completa e até exemplos para você desenvolver seus próprios aplicativos, sabemos que nem todo mundo é um desenvolvedor de software.
With programmatic advertising on the rise, most DOOH connecting to multiple ad platforms is a great opportunity to boost revenue. But managing several integrations can quickly get complex.
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OnSign simplifies this with a robust and standardized Programmatic Integration Framework, making it easy to connect, manage, and scale across multiple ad platforms with a single, unified process.
​OnSign is integrated with several ad platforms, and we’re actively working to expand this number even further to give you more choices.







The OnSign Programmatic Ad Integration is an additional service and requires a specific subscription.
OnSign Programmatic Framework

OnSign Programmatic Apps
OnSign has created a dedicated app for each supported Programmatic Ad platform. Regardless of the platform, the apps share a simple and consistent configuration process. Once set up, they can be added to campaigns and playlists, providing full flexibility in how they are scheduled for playback.
Player Downloader and Caching
While the programmatic apps handle most of the business logic, the OnSign player now plays a crucial role in programmatic ad playback. The latest OnSign player versions are responsible for ad media downloading and playback confirmation. By implementing these features at a low level, the player gains full control over content downloading, caching, and playback verification, resulting in optimized bandwidth usage and a reliable ad playback confirmation rate. This architecture also ensures that programmatic ads run flawlessly across all OnSign supported platforms.
OnSign Programmatic Events
To ensure every Programmatic Ad transaction is properly tracked and visible, programmatic events are now standardized and displayed in real time on the player status page. This gives network operators clear visibility into what's happening on each screen and with every transaction.

Programmatic Ad Reports

Reporting is a cornerstone of any ad-based network, and this holds especially true for programmatic advertising. To support this need, OnSign has developed a dedicated reporting section specifically for programmatic events.
These reports go beyond simply tracking the number of ads displayed, they serve as a vital tool for validating and reconciling performance data between the DOOH network and programmatic ad providers. Accurate reporting ensures transparency, builds trust, and empowers data-driven decision-making.
Programmatic Insights
Programmatic Insights offer a visual and interactive way to analyze the performance of programmatic ads. These dashboards provide a clear overview of key metrics such as fill rate, ads played, and ads confirmed. Fully interactive, they allow users to filter data and view results in real time. With Programmatic Insights, users can easily identify performance trends, monitor campaign effectiveness, and generate meaningful statistics to evaluate and optimize the overall success of their programmatic advertising campaigns.
