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PubliTV delivers measurable impact with interactive media

PubliTV, a leader in digital out-of-home innovation in Chile, is redefining how brands connect with passengers through interactive mobility media. In partnership with Uber, the company has deployed 30 interactive screens that turn everyday rides into opportunities for engagement, entertainment, and brand connection.

Transforming the passenger journey


With thousands of people relying on ride-hailing services each month, mobility moments are becoming one of the most valuable touchpoints for advertisers. PubliTV’s solution integrates interactive in-car screens with dynamic ad formats, skippable video spots, and audio-enabled campaigns—creating a unique channel for meaningful interaction between brands and passengers.



Why OnSign?


To ensure robust performance and real-time management of its nationwide operation, PubliTV selected OnSign as the backbone of its network. The decision was driven by these key factors:


  • Reliability and scalability: Capable of powering a growing network of connected screens with consistent performance.

  • Centralized control: PubliTV can monitor all devices, push updates, and automate reports from a single web-based dashboard.

  • Interactive, data-driven features: Support for dynamic ad formats, skippable spots, and branded interactivity ensures maximum advertiser impact.


Proven results


The Uber partnership has already delivered strong outcomes powered by OnSign:

  • 30 interactive screens in operation.

  • +12,500 monthly rides influenced.

  • +18,200 monthly passengers reached.

  • 30,575 monthly interactions on the screens.

  • +20,000 monthly spot plays per brand in skippable format (with audio option).

  • +1,278 direct interactions per brand per month, boosting engagement.


Driving engagement and efficiency


The combination of PubliTV’s innovative model and OnSign’s powerful technology ensures advertisers achieve measurable results while passengers enjoy relevant and engaging content. This synergy is turning idle travel time into a moment of connection, value, and brand storytelling.


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